Mobile Shopping Europe 2017 (past event)
08 - 09 February, 2017
Contact Us: 44 (0) 207 368 9894
Bjorn Van de Velde
IT Lead - Mobile Projects
Ahold Delhaize Europe
Check out the incredible speaker line-up to see who will be joining Bjorn.
Download The Latest AgendaEffectively Monetising Your Mobile Channel
Monday, February 8th, 2016
13:35 Case Study: Serving local needs whilst implementing a global strategy: How to tailor your mobile offering in local markets where there is a need to include country specific functionalities
- How to identify and solve the needs of local mobile behaviour to provide a truly seamless customer experience on a global scale
- How to translate a global strategy into a global solution that is deployed in different local brands and markets?
- How can you organise your IT and Business departments teams to eliminate internal silo’s when designing for mobile? aintaining a consistent global brand?